This first PSA made its debut on Sunday during the first intermission of the NBC Sports broadcast of the New York Rangers vs. Boston Bruins game, and features campaign founders Patrick Burke (Scout for the Philadelphia Flyers), Brian Burke (Genral Manager of the Toronto Maple Leafs) as well as players Rick Nash (Columbus Blue Jackets), Duncan Keith (Chicago Blackhawks), Brian Boyle (New York Rangers), Matt Moulson (New York Islanders), Joffrey Lupul (Toronto Maple Leafs), Claude Giroux (Philadelphia Flyers), Daniel Alfredsson (Ottawa Senators), Scott Hartnell (Philadelphia Flyers), Corey Perry (Anaheim Ducks), Andy Greene (New Jersey Devils), Dion Phaneuf (Toronto Maple Leafs) and Henrik Lundqvist (New York Rangers).
Millions of young people across the continent, of all ages and skill levels, play some form of organized sports. This campaign tells those young people – through the voices of the athletes they idolize – that our rinks, courts, fields, and gyms should be safe and inclusive spaces for the LGBT community.
You Can Play tells young people to value sportsmanship, teamwork, and respect for all.
Watch the PSA below!